Smart Home & Voice: Engaging new Senses and Needs shaping the buyer´s decision 

Main Stage

16:00 - 16:30

With the rise of AI-powered smart speakers, marketing can take profit from a new sense: Audio. Let´s take a look where Voice is key to the Customer Journey and what marketers can do to integrate the new audibel sense through  Soundbranding – but also by creating their own strong voice in the digital marketing space.

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